Move: Precision in Movement
Here’s an idea that could signal a new era for fitness garments. It blends technology into the sportswear that helps the wearer know when they need to correct a particular movement. “Seattle-based...
View ArticleCan Wearables Wear You Out?
Body Warranty™ – “I want more out of my body than ever before.”™ One of the big buzzes at this year’s CES was “wearable technology,” but let’s be honest, while there are many to choose from, they are...
View ArticleAthletes Under a Data Microscope
Player tracking data provides new layers of relevant feedback for both casual fans and athletes looking to improve. Tracking technologies enhance the viewing experience for fans by letting them see...
View ArticleMillennials Are Changing Their Story Through Self-Improvement
The internet has often been a brutal place for Millennials, continually reminding them of their inadequacies and shortcomings compared to their peers and the generations that came before them. They...
View ArticleFoodwise: Veggies in Fast Food
The drive-thru was once a staple for hard-working families trying to find the balance between career and family life. Together, all of America walked this tightrope, balancing families and careers,...
View ArticleThe Rise Of Wellness Technology
Healthcare and technology have come together to create a new category of consumer electronics as the need for rapid diagnosis and treatment have become more of a priority to consumers. Being a part of...
View ArticleThe Changing View of Wellness
We have a new rule at the office. Stay home if you are sick. No longer are there medals handed out for making the effort, for dragging your weak and chilled body out of bed, and certainly not for...
View ArticleWellness Hospitality
Living a healthier lifestyle is about diet and exercise, sure. What’s more, it includes how our environment makes us feel. The growing market of “wellness hospitality,” in which standard travel...
View ArticleBuilding a Taste for Plant-Based Foods
When diners hear the words “plant-based,” several things can come to mind: lack of flavor, non-filling, tasteless, and even negative textural qualities such as “spongy.” Those who prefer meat as the...
View ArticleCultureWaves Q2: Super Beyond Foods
Super Beyond Foods is a topic in our current quarterly report, which you can download here. When you hear the term “superfoods,” you might think of fresh vegetables, exotic fruits and hard-to-pronounce...
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